New York, NY, September 17, 2020 – Greenlit Content and HyperX come to the end of the HyperX Showdown series with a strong framework for future events. The HyperX Showdown marked a fantastic merge of pro athletes, musical artists, and internet stars all playing the top games. Fans rejoiced, bringing in over 640K viewers for events.
Top stars like Nicky Romero played against Afrojack to kick off the series. We also saw T-Pain and BigCheeseKIT go head to head in Call of Duty. Pro-athletes Ariel Powers and Paul George joined forces in Call of Duty: Warzone. Greenlit even went across the pond for some Premier League ballers like: Dele Alli, Kadell Daniel, and Wilfried Zaha to team up with Offset for two weeks of fun. The event switched to Valorant for one week with Gordon Hayward and TenZ. Top influencers on Tik-Tok like Vinnie Hacker played with Griffin Johnson and Quinton Griggs live and in person on the HyperX Mobile Truck.
HyperX Showdown’s success is paving the way for new video game opportunities in pop culture and how fans view online entertainment. Mixing top stars with interactive events will go a long way into the future. StockX, the event’s main sponsor, came in big each week with giveaways and saw a boost in account registrations immediately within the first event.
Greenlit Content has a lot more planned for 2021 as they continue to build on the successful series and ensure the future has even more to offer fans.
To discuss upcoming events or participate in a new event series please contact:
Chris Buffa – firstname.lastname@example.org
For interview or media opportunities, please contact:
HyperX – Mark Tekunoff – email@example.com
Team Critical Hit – Garrett Fuller – firstname.lastname@example.org
HyperX is the gaming division of Kingston Technology Company, Inc., the world’s largest independent memory manufacturer, with the goal of providing gamers, PC builders, PC, console and mobile power users with high-performance components. For 16 years, the HyperX mission has been to develop gaming products for all types of gamers – high-speed memory, solid state drives, headsets, keyboards, mice, charging accessories for console players, USB flash drives, and mousepads – to the gaming community and beyond. The award-winning HyperX brand is known for consistently delivering products that deliver superior comfort, aesthetics, performance, and reliability. HyperX gear is the choice of celebrity ambassadors, pro gamers, tech enthusiasts, and over-clockers worldwide because it meets the most stringent product specifications and is built with best-in-class components. HyperX has shipped over 70 million memory modules, 10 million gaming headsets and one million keyboards worldwide.
Learn how HyperX products can enhance your console experience and boost performance for both you and your PC, console or mobile device at hyperxgaming.com. Whatever your skill level, whatever genres you play, we embrace all gaming enthusiasts everywhere with our core belief — We’re All Gamers.
About Greenlit Content
Greenlit Content is composed of content experts that have spent decades in and around the gaming space in high level creative positions at companies like Riot Games, 2K Games, IGN, Nickelodeon, and more. Greenlit Content is the direct line between brands and the gaming audience. GLC’s custom content team cuts through the noise with video, social strategies and editorial that will resonate with the all-important gamer audience.
Greenlit Content is owned by ReKTGlobal, Inc., a global esports organization that bridges the gap between traditional sports and esports, providing solutions for the entire ecosystem. ReKTGlobal’s list of clients includes companies such as State Farm, Find Your Grind, NBC Sports and Madison Square Garden Networks. ReKTGlobal is also the parent company of professional esports organization, Rogue, and the London Royal Ravens.
ReKTGlobal, Inc. is a global esports organization that bridges the gap between traditional entertainment and esports, providing solutions for the entire ecosystem. ReKTGlobal is the parent company of professional esports organization Rogue, with offices in Las Vegas and Berlin, and teams that participate in Rainbow Six Siege, Fortnite, Apex Legends and Rocket League, as well as a franchise in Riot Games’ League of Legends European Championship (LEC). Since Rogue’s inception, it has become a globally recognized brand with over a dozen championship wins in multiple games.
ReKTGlobal also includes marketing services company Greenlit Content, leading fan engagement platform Fullcube, and Time Magazine’s Top 25 online Influencer DrLupo. ReKTGlobal owns and operates two esports franchises: Rogue in the LEC and the London Royal Ravens in the Call of Duty League. Investors include Steve Aoki, Nicky Romero, Imagine Dragons, Tainy, Rudy Gobert, Taylor Fritz, Landon Collins and Nick Gross.