It’s all about Xbox and PlayStation beating Amazon and Google Part One
My good friend and gaming Nemesis Musiqal Madness told me
Microsoft and Sony are teaming up for the future of gaming
Microsoft and Sony unveiled a surprising partnership last week that will see the companies collaborate to develop future cloud solutions for game and content-streaming services. While both companies have spent more than 15 years battling it out over PlayStation and Xbox sales, Sony is now looking to Microsoft’s vast cloud experience to help power its existing and future streaming services, and Microsoft is teaming with a rival to fend off far larger gaming threats.
It was a big surprise for fans of both Xbox and PlayStation. Bloomberg reports that the agreement even shocked Sony’s own PlayStation team, which apparently wasn’t made aware of the discussions. Talks between the firms have been ongoing since last year, and Sony has started to show it’s open to working with Microsoft and others.
The announcement seems to have been prompted by one thing in particular: Google’s reveal of its Stadia cloud streaming service. Google is planning to leverage its hugely popular YouTube platform to let people click and instantly play games in their browsers or on their phones. This ease of use and Google’s web dominance have clearly unnerved both Microsoft and Sony.